Many would say this is a great thing, but for us at N, we’ve been struggling to keep up.
Here’s the deal. Here’s the story behind the domino affect that now seems to be resulting in bad yelp reviews. Before I go on, I’d like to say I love YELP reviews, I don’t comment on them because I think it’s a place for clients voices and social media/website/emails are created for the brands voice, hence why I’m choosing this medium to talk to ya. Yelp gives us a constant pulse on where we stand. And lately clients have been telling us to do better. So, here we go.
This gives reason to send out an email
Because almost everyone will be affected by our new quality control policies. But back to the story....
I opened N in 2012. I was the only stylist. I was good. Like VERY good and so more people wanted to come. More people than I could service alone. Then I started hiring stylists and that required quite the adjustment (styling hair, running a business and managing people.) Talk about mind blown. No one talks about that stuff when they glorify being an entrepreneur. Anyway... back to the story
After hiring stylists we came to a point again where we couldn’t handle the volume and I stopped marketing the salon. Upon hiring new stylists I noticed we didn’t have enough clientele to fill their books so I went back to focusing on marketing. Then I got good. Like really good, some of you would say too good. Since last year September we noticed a huge spike in our clientele and we’ve been trying to keep up ever since.
But in light of our recent reviews I think it’s time we stop trying to keep up and just stick to what we can handle. My salon team has been strained, I’ve been stressed and quite frankly we’ve been delivering some bad service. Mainly good service, but some occasional bad service none the less. We’re not in a position to service all of you and I’ve come to accept this as an ugly truth.
You’ll notice our marketing pivot to being more client centric as opposed to being “new client” centered as it’s been in the past. I thank you in advance for your continued support and your patience.
I’ve never done this before. I just turned 30 a few weeks ago and while others tell me what an amazing business owner I am, I know I have weak points and I have no problem admitting that. I don’t have a salon guru to turn to for advice on all the things that come up. I’m learning as I go, and we’re all doing our best. It’s been a long time since I’ve known doing your Best is sometimes not good enough so thank you for making us level up. We’re here for it and up for the challenge.
We’ll holla at y’all next week
See ya at the studio
PEACE LOVE, & Shea Butter!
The N Team